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Person
ISNI: 
0000 0001 1077 4235
Name: 
Armstrong, J. Scott
Armstrong, Jon S.
Armstrong, Jon Scott,
J. Scott Armstrong (Author, forecasting and marketing expert)
Dates: 
1937-
Creation class: 
cre
Language material
Text
Creation role: 
author
contributor
editor
redactor
Related names: 
ebrary, Inc
Kaebel, Beate
Kluwer Academic Publishers (Dordrecht)
Lukeman, Gerry
Massachusetts Institute of Technology, Alfred P. Sloan School of Management. Thesis
Moldenhauer, Friederike
Patnaik, Sandeep
University of South Australia Affiliation (see also from)
Wharton School Philadelphia, Pa. Affiliation (see also from)
Titles: 
Long-range forecasting for a consumer durable in an international market
Long-range forecasting : from crystal ball to computer
Persuasive Advertising Evidence-based Principles
Principles of forecasting : a handbook for researchers and practitioners
Werbung mit Wirkung bewährte Prinzipien überzeugend einsetzen
Notes: 
Supervised by John D.C. Little
Vita
Massachusetts Institute of Technology, Alfred P. Sloan School of Management. Thesis. 1968. Ph. D
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